MEA / Q4 2023 16 “To lead in electrical innovations in surge and power protection for a sustainable future” aligns seamlessly with a global evolving need for power protection solutions. The company aims to provide cutting-edge surge protection solutions, supporting the continent’s growing reliance on stable and safe power supplies, which is vital for its burgeoning digital and economic development. In the dynamic African corporate environment, Africa Surge stays ahead of the curve. The corporate landscape is evolving, with new demands for superior surge protectors. In response, the company is proactively adapting by integrating technologies and complying with new standards. Its adaptability ensures not only regulatory compliance but also positions it as a forward-thinking leader in the industry. It is in the final stages of obtaining ISO9001 status, a testament to the company’s commitment to quality management and excellence. This achievement will make Africa Surge the only African company in the industry with this prestigious certification, setting a new benchmark for quality and reliability. Its internal culture is grounded in teamwork, innovation, and excellence. It fosters an environment where every team member is empowered and equipped to deliver top-notch service. Training, teambuilding, and a collaborative work environment maintain a strong company culture, even as the company expands. Its approach to talent acquisition is strategic and focused, offering the chance to be part of a company at the forefront of electrical innovation, making a real difference. What sets Africa Surge apart is its combination of cutting-edge technology, innovative products, and unwavering commitment to customer service, quality, and reliability, to meet the specific needs of its diverse client base. Africa Surge’s uniqueness lies in its comprehensive certifications and approvals. It is the only manufacturer certified with WEEE for e-waste management, and its products meet the stringent standards of IEC, SANS, ICASA, and NRCS. It holds numerous Letters of Authority (LOAs) for its products, a testament to its commitment to quality and compliance. The company’s approach to sustainability is integral to its operations. It is at the forefront of implementing eco-friendly practices in manufacturing and waste management. Its commitment to sustainability has not only reduced its environmental footprint but also resonated positively with its eco-conscious clients. The future looks bright for Africa Surge! With exponential growth over the past 18 months, it is now setting its sights on international markets in 2024. Currently, Africa Surge plans to expand into new markets and introduce a range of smart, IoT-enabled surge and load-shedding protectors. For the remainder of 2023, its focus is on consolidating its market presence and exploring new partnerships that align with its growth objectives. Its innovations, such as its nationally recognized brands like WonderPlug and SurgeMate, coupled with patents and trademarks, position it as the most innovative company in the industry. As Africa Surge continues to soar in its journey of excellence and innovation, it remains dedicated to leading the surge protection industry, not just in Africa but globally. Its blend of quality, innovation, and reliability is the cornerstone of its success, paving the way for a safer, more reliable, secure, and technologically advanced future. Company: Africa Surge Protection Pty Ltd Name: Jason Roper (Managing Director) Email: [email protected] Web Address: www.africasurge.com | www.africasurge.co.za Address: Unit 2 SCW Business Park, 60 Jakaranda street, Centurion, Pretoria, South Africa 0157 Telephone: +27 087 1631 761 Jun23122 Africa Surge Protection Pty Ltd: Pioneering Surge and LoadShedding Protection in Africa Africa Surge stands out as a beacon of excellence in the surge protection industry, recently honored with the prestigious African Business Excellence Award by MEA Markets for Best Surge & Lightning Protection Supplier 2023 - Southern Africa. A trailblazer in the industry, its core focus lies in designing and manufacturing state-of-the-art innovative surge and loadshedding protectors that cater to a wide array of clients, from individual homeowners to OEM corporations, ensuring everyone has access to reliable and effective power protection. t the heart of Africa Surge are values of innovation, reliability, customer-centricity, and environmental responsibility, reflected in its day-to-day operations through continuous product development, rigorous quality checks, customer service, and eco-friendly manufacturing processes, driving it to constantly innovate while ensuring the highest standards of quality and reliability are met. It prioritizes its clients’ continued satisfaction, ensuring every product it offers aligns with continual improvement. These clients include blue chip listed companies, international OEM brands, and large distributors for retail stores and the IT industry. As the largest manufacturer in Africa, Africa Surge’s product range extends from basic surge protectors to sophisticated designs, all crafted with unparalleled expertise and attention to detail centered on technological innovation. Africa Surge undertook a significant project to install advanced surge protection in major centers across Africa. In its quest to revolutionize surge protection, Africa Surge has embarked on several groundbreaking products. Notably, its venture into developing smart technology-enabled protectors is poised to redefine surge protection standards. These products don’t just elevate its standing in the industry; they contribute significantly to Africa’s technological advancement and economic growth. Its mission is to provide innovative and reliable surge protection products that safeguard against electrical uncertainties. This mission is particularly pertinent in Africa’s current unstable power utility infrastructures and increasing dependence on stable power supply. Africa Surge’s solutions are designed to meet these emerging needs, positioning it as a key player in Africa’s economic landscape. A Africa Surge Protection Pty Ltd
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