MEA Q2 2021

8 MEA MARKETS / Q2 2021 , Organic Growth Founded in 2011, Profit General Trading LLC has earned a reputation for its organic animal fodder and food products at competitive prices. To find outmore, we got in touchwith CEO HishamMahmoudwho revealed to us how the firmhas established a reputation in the industry for effortlessly going above and beyond for their clients, time and time again. Operated by a team of professionals with strong business backgrounds, Profit General Trading LLC plays an important role as a major importer and exporter worldwide, serving multiple sectors along the way. Going into further detail, Hisham begins by providing us with a brief overview of the firm, as well as offering us more of an insight into its diverse client base it serves. “Across the MENA region we supply the finest organic ingredients, delivering on time to give our customers peace of mind. In addition to animal fodder and organic crops, we serve a wide array of industries including lighting, computers and networks, power and electrical equipment, eCommerce, and IT services.” Across the UAE, the firm are in direct competition with several other general trading companies. However, enabling the firm to stand out amongst their competitors in the industry, are the talented, hard-working and devoted team of individuals which forms the foundation of Profit General Trading. When discussing the role the team play in the firm’s overall success, Hisham is keen to highlight the crucial role they have in ensuring that the company not only meets the requirements set by clients, but also exceeds their expectations. “Here at Profit General Trading, management direct and track all activities while overseeing potential opportunities to strengthen the business.” Looking ahead to what the future holds for the firm, Hisham signs off by not only reflecting on how far the company has grown throughout the years, but reveals what the team at Profit General Trading hope to achieve in both 2021 and beyond. “Having grown from 2,000,000 AED revenue in 2014 to 25,000,000 AED in 2016, we were delighted to exceed 80,000,000 AED by the end of 2020. Naturally then, moving forward our goal is to build upon these achievements and continue to meet our customers’ demands”. Company: Profit General Trading LLC Contact: Hisham Mahmoud Website: Oct19485