74 MEA MARKETS / Business Awards 2021 Dec21316 Is there anything better thanwaking up to the smell of freshlymade coffee? Yes - drinking it. Recognised as Saudi Arabia’s Coffee Brand of the Year, Bonnon Coffee is committed to excellence and quality in its product and services. It has developed elegant and empowering flavours of coffee that graces several shops with its taste and rich textures. Frommalls and drive-thrus to universities, hospitals and banks, Bonnon is the nation’s favourite coffee – a comforting aroma, tantalisingmouthful andmoreishly delightful with every sip. Bonnon couple of years back changed its corporate identity and is aggressively implementing quality criteria in all its aspect of business. Coffee Brand of the Year - Saudi Arabia Based in Saudi Arabia, Bonnon Coffee is slowly but very steadily taking over the industry with its unique blend of coffee beans and flavours, depicting a wholesome caffeinated journey that brings its customers to a warming, relaxing embodiment of pure coffee bliss. For any business within this industry, quality overpowers all, and for Bonnon, it is the fundamental core of the entire establishment. To produce lively, deep, rich and piquant bodied aromas, thorough love and care goes into the coffee process. Thus, the company owns its own roaster to maintain consistent flavour, texture, and overall quality. Bonnon was established nearly 20 years ago in 2002 by a coffee passionate and successful businessman Salem Binmahfouz and opened its first branch in the city of Jeddah, Saudi Arabia. Salem was always focused on providing quality and convenience through the Bonnon business model. Since its foundation, Bonnon has taken over the nation with its delicate flavours, powerful aromas and delicate balance of caffeinated ecstasy that customers across the Saudi Arabia have happily identified as one of the single best brands of coffee to enjoy in the morning, afternoon or evening. Unparalleled in taste or texture – bringing an overwhelming soul-filled pleasure to the people of Saudi Arabia. However, while Covid-19 took over the world and shook down several industries across the globe, Bonnon was able to withstand the struggles by strategising, prioritising and optimising business during the difficulties over the past few years. Kamran Khan, CEO of Bonnon Coffee said that the company is committed to providing quality and a delightful experience to its customers and not just merely focused on growth. We recently established our own state of the art Roaster facility. Thus, Bonnon is heavily focused on providing convenience in all aspects of its business. In addition, the company focused on online business through its digital platforms – sharing its brand with the rest of the world and enticing customers to follow the allure and enjoy the epitome caffeinated wonder that is Bonnon Coffee. Bonnon takes immense pride in its new range of beverage offerings, all whilst proving the high-quality taste that its dedicated customers have come to know and love. There is absolutely nothing that can compare to the fresh taste of Bonnon coffee – its allure and aroma are entirely irreplicable, one of a kind, and purposefully made with the best quality ingredients, the highest standards and the purest love. Thus, a coffee that cannot be competed against, as there is simply nothing else like it. Perfectly produced by highly professional coffee specialists and freshly made by its specially trained baristas, Bonnon has several coffee shops and drivethru locations all over the Kingdom of Saudi Arabia. Ensuring that everyone in the nation can access its wonderfully brewed coffee regardless of location – some of which are Jeddah, Jizan, Abha, Taif and Khamis Mushait. Impeccably roasted and brewed to excellence, Bonnon provides its customers confidence that their drink are worth it. At Bonnon, the objective is simple – to be the benchmark brand of choice for original coffee products and services. Therefore, the company uses its global expertise to maintain the essence of the trade for its truly appreciated customers. Through excellence, quality standards and honoured traditions, the company creates pure joy in every sip with Bonnon Coffee. Bonnon is strongly committed to providing employment opportunity to young Saudi nationals at all levels of its business. You can easily find young Saudis working as Barista as well as senior executives in the Company. Company Name: Bonnon Co. Ltd. Founder & Managing Principal: Salem Binmahfouz CEO: Kamran Khan Web Address: www.bonnoncoffee.com/ Contact Email: [email protected]
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